How to Use Visual Storytelling to Improve Your Social Marketing – Max Grid News Feed

As a marketer, you can’t afford to be behind the competition. You never sleep on the job — you should always be on the lookout for the next avenue for growth. Statistics show that 74% of marketers incorporate the use of visual content in their social media marketing, and it’s not hard to see […] […]

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Advantages of different org structures on marketing project management – Max Grid News Feed

When you’re structuring how you deliver services to clients, whether they’re internal or external, it’s important to think through how that foundational planning work will impact the actual marketing project management process. When you’re white-boarding business structure and working from phrases like “exceeding the client promise” (something we try to live by at Portent) it’s […]

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Daily Search Forum Recap: January 30, 2018 – Max Grid News Feed

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Search Engine Roundtable Stories: Google: You Can Target & Rank For Two Keywords On A Single Page The topic of optimizing for one keyword phrase over multiple is […]

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Introducing the new Search Console – Max Grid News Feed

A few months ago we released a beta version of a new Search Console experience to a limited number of users. We are now starting to release this beta version to all users of Search Console, so that everyone can explore this simplified process of optimizing a website’s presence on Google Search. The functionality will […]

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Why Entrepreneurs Cannot Ignore Their Company’s Brand – Max Grid News Feed

“Branding” “Our brand is strong” “Brand equity” “Our brand is admired around the world” These words and phrases make most entrepreneurs and employees roll their eyes. They view brand as an overused term that means very little to the world outside the company. But your brand may be the most valuable asset your company has. […]

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No-Touch CRO: 11 Ways to Optimize Your Website without Touching Your Website – Max Grid News Feed

Wait a minute, no-touch website optimization? How on earth can you optimize your website without touching it? That’s absurd. Insane even. Have you gone stark raving mad, Oli? .single-post .card-system-page.section-lib-post.container .lib-container {max-width: none; width: 100%;} .single-product-marketing .card-system-page.section-lib-post.container .card-system-sidebar {display: none;} hr {margin:70px auto 80px auto !important;} a img, a.clickTrigger {cursor: pointer !important;} .exampleTitle {padding:20px 5% […]

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Facebook Announces Plan to Allow Content Creators to Beg for Donations by @martinibuster – Max Grid News Feed

Facebook announces Gaming Creator Pilot Program, a new program to support the live streaming of video games by allowing content creators to beg for donations. The post Facebook Announces Plan to Allow Content Creators to Beg for Donations by @martinibuster appeared first on Search Engine Journal. This is a news feed, by author Roger Montti, […]

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A beginner’s guide to using negative keywords in PPC – Max Grid News Feed

Let’s set the scene. You’ve signed up to Google Adwords, entered your payment details, maybe even created a few ads and got to grips with the different types of matches for keywords. You may even have gone ahead and sent your ads live. Easy enough. But you are fully aware that it doesn’t end there. […]

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Why This Art Director Is Ditching Design for Text-Only Emails – Max Grid News Feed

Sometimes the stripped-down version works best. Like the acoustic version of your favorite song. Or the Instagram photo with zero filters. Or the film without the 3D effects. But can the same be said about email design? In this episode of “Win at Email Design,” I discuss the pros and cons of stripping away images, […]

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Death of Facebook Organic Reach = New Opportunities for Influencer Marketing – Max Grid News Feed

Earlier this month, marketers were shocked to learn that Facebook would be making more major changes to its News Feed, effectively bringing brand and publisher organic reach to zero by prioritizing high engagement content from family, friends and groups. In a formal statement posted on his own Facebook page, Mark Zuckerberg said: “We built Facebook […]

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