3 Simple Ways to Get Started with Action-Based Email Automation – Max Grid News Feed

A few weeks ago, I polled more than 2,500 of our subscribers to find out if they were using automation tools in their email marketing. Sixty-two percent said, “nope.” That got me wondering, “Why the heck not?” After all, automation can increase leads, conversions, and revenue, and it can save you time. The stats prove […]

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How to Select the Right Type of Video for Your B2B Marketing Goals – Max Grid News Feed

Mugatu is onto something … According Content Marketing Institute’s 2018 B2B Content Marketing Report, 72% of B2B marketers use pre-produced video content, 17% use video live-streams, and 4% create documentaries or short films. Combined, this makes video one of the hottest types of content among B2B marketers. And it’s not without results, either. Video marketing […]

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10 Tips for Taking on SaaS Clients as a Marketing Agency – Max Grid News Feed

10 Tips for Taking on SaaS Clients as a Marketing Agency Brett McHale Last updated: June 4, 2018 Strategies for Agencies You may make the assumption that taking on a SaaS company as a client would be nearly identical to taking on any other for your PPC agency. But the truth of the matter is […]

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How to Write a Great Value Proposition [Infographic] – Max Grid News Feed

How to Write a Value Proposition Identify all the benefits your product offers. Describe what makes these benefits valuable. Identify your customer’s main problem. Connect this value to your buyer’s problem. Differentiate yourself as the preferred provider of this value. Your value proposition is the core of your competitive advantage. It clearly articulates why someone […]

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