Daily Search Forum Recap: July 14, 2017 – Max Grid News Feed

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. Search Engine Roundtable Stories: Search Buzz Video Recap: Google Featured Spam, Google Local Messaging, Bing Popular Content & Rand Fishkin Leaving Moz This week in search we saw […]

Continue Reading

Introducing the Mobile-Friendly Test API – Max Grid News Feed

With so many users on mobile devices, having a mobile-friendly web is important to us all. The Mobile-Friendly Test is a great way to check individual pages manually. We’re happy to announce that this test is now available via API as well. The Mobile-Friendly Test API lets you test URLs using automated tools. For example, […]

Continue Reading

Here Are 6 Arguments That Will Get Your Boss to Double Your CRO Budget – Max Grid News Feed

It might come as a surprise to you, but not everyone is completely sold on conversion rate optimization. Let’s say you want to double your CRO budget. Shinier tools. More data. Expert analysts. These things will improve your CRO efforts. Aaaaaand…they cost money. So you have to convince your boss to shell out more money […]

Continue Reading

437 Digital Marketers Went Head-to-Head with a Conversion-Predicting Machine — Who Reigns Supreme? – Max Grid News Feed

Being a digital marketer is an exciting gig. Ad platforms, best practices and tools change at warp speed, meaning you’re always learning and you’re never bored. But it’s a tough gig, too. As competition stiffens and we spread our time and resources across more and more platforms, it’s harder to get our message seen, and we […]

Continue Reading

Moz’s Rand Fishkin Stepping Away from Day-to-Day Operations by @MattGSouthern – Max Grid News Feed

Rand Fishkin will be stepping away from the day-to-day operations of Moz, the company he founded. The post Moz’s Rand Fishkin Stepping Away from Day-to-Day Operations by @MattGSouthern appeared first on Search Engine Journal. This is a news feed, by author Matt Southern, the original post can be found here Moz’s Rand Fishkin Stepping Away […]

Continue Reading

Five important updates to Google semantic search you might have missed – Max Grid News Feed

What is semantic search? Broadly speaking, it’s a term that refers to a move towards more accurate search results by using various methods to better understand the intent and context behind a search. Or as Alexis Sanders very eloquently explained it on the Moz Blog, “The word “semantic” refers to the meaning or essence of […]

Continue Reading

[PODCAST] Finding Your Voice and Product with Addy Saucedo – Max Grid News Feed

Have an idea for a physical product? Find out how our next guest used podcasting and email marketing to turn her product idea into a successful reality. In this episode, we learn how Addy Saucedo of The Podcast Planner created and launched a physical product that solved a true market need for her audience. Addy […]

Continue Reading

Digital Marketing News: Short Attention Spans, Instagram Retargeting and LinkedIn Notifications – Max Grid News Feed

The Short Attention Span Solution for Marketers (Hint: It’s Email) [Infographic] Email subscribers are spending more time reading the emails they receive. This infographic looks at email analytics over the past 6 years, and includes statistics and research on how email has evolved, how consumers interact with email and tips to optimize your emails for […]

Continue Reading

Hack Your Sales Funnel with Facebook Interest & Behavior Targeting – Max Grid News Feed

Did you know Facebook is the perfect platform for acquiring and nurturing new prospects, while also engaging your existing customers? It’s true. The ideal strategic approach to advertising on Facebook is simple: Identify prospects using advanced targeting methods (like interests and behavior) Nurture website visitors and custom audiences using remarketing Build lookalike audiences based on […]

Continue Reading