Improve Your Quality Score From Ad to Landing Page: A Former-Googler Tells All – Max Grid News Feed

An ex-Googler gives an inside look at how AdWords Quality Score works. Image via Shutterstock. As an Unbounce blog reader, you already know conversion rate optimization is a great way to drive more results from the money you’re already spending to acquire traffic to your site. So today I’d like to focus on another way […]

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Google AdWords’ New Showcase Shopping Ads Can Display Collections of Products by @MattGSouthern – Max Grid News Feed

Google has rolled out a new shopping ad in AdWords just in time for the holiday season. The post Google AdWords’ New Showcase Shopping Ads Can Display Collections of Products by @MattGSouthern appeared first on Search Engine Journal. This is a news feed, by author Matt Southern, the original post can be found here Google […]

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Google videos vs. YouTube: Which is the best video search engine? – Max Grid News Feed

Video is booming as a content marketing medium. People love watching videos online, and producing great video content is quickly becoming one of the most surefire ways to command attention and grow a following. In fact, by 2019, video is expected to drive an astonishing 80% of all internet traffic. Clearly, it’s important for businesses […]

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Introducing Click Automations in your AWeber Campaigns – Max Grid News Feed

Your email subscribers are distracted. Between the blogs, vlogs, tweets, snaps, chats and podcasts, not to mention the hundreds of other emails hitting the inbox, you have to battle to stand out. You have to work harder to send the right content to the right person, exactly when they need it. Not anymore. We’re excited […]

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Be the Best Answer: 5 Steps to Grow Influence for Your Brand – Max Grid News Feed

“Be the Best Answer” is an expression my team and I have used many times in client strategy planning, training, presentations, webinars, blogging, and in my book Optimize about the intersection of search with owned, earned, paid and shared media. Being present in a relevant, credible and useful way on all the channels where buyers are looking is […]

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How to 3X AdWords Conversion Rates Without Touching AdWords – Max Grid News Feed

Over the last six months or so, one of my colleagues and I have been able to cut the cost of conversion by 2-3x, from over $325 per conversion to under $100. Here’s what that looked like: Pretty impressive, right? If you can cut your cost per conversion that much, you can drive way more […]

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How to Write Absolutely Addictive Articles – Max Grid News Feed

This is a longer article. If you’re feeling noncommittal at the moment, don’t read it. Save it. Bookmark this page for later, when you have more time. You’ll be glad you did, especially if your goal is to write articles of your own. Articles that lure readers in slowly, carefully, inching them down the page, […]

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The Heart of Artificial Intelligence – Max Grid News Feed

My son Arthur has just been awarded a prize for story-telling at his primary school. So when I watched that short movie whose script was generated by artificial intelligence, based on thousands of sci-fi books and films, I could certainly see a lot of similarity between both outputs. For me this epitomizes the current state […]

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Blending Art with Strategy for Powerhouse Content – Max Grid News Feed

We talk a lot on Copyblogger about how to write content that’s more vivid, more memorable, more distinctive. But there’s always another side to that creative coin — the strategic side. Your content might be marvelously entertaining and engaging, but if it’s not placed in a strategic context, you’ve limited its power. Getting smarter about […]

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The Best iPhone Accessories to Take Your iPhone Use to the Next Level – Max Grid News Feed

If you are an iPhone user, the simplicity and unique style of iPhone must be some of your reasons why you love this phone. Nowadays, phones aren’t just a tool to make emergency phone calls or to touch base with relatives; they’re a sense of identity. They are seemingly glued to the palm of your […]

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